Discounting Keeps Climbing

May 15, 2017
  • Industry News

Tuition discounting at private colleges and universities is up again. Tuition revenue is straining to keep up. And enrollment is weak.

Those are the top takeaways from the 2016 Tuition Discounting Study from the National Association of College and University Business Officers. The latest version of the annual study, which was released today, provides a look at how much colleges and universities are awarding students in scholarships and grants -- and how much they are effectively undercutting their own tuition and fee sticker prices. It also offers a glimpse at how such tuition discounts affect other key measures of college and university financial health.

The latest findings show no break from long-established trends of rising tuition discounting. The headline average institutional tuition discount rate for first-time, full-time students hit an estimated 49.1 percent in 2016-17, up from 48 percent the previous year. For all undergraduates, the average institutional tuition discount rate rose to an estimated 44.2 percent, up from 43 percent.

Read more at Inside Higher Ed: https://www.insidehighered.com/news/2017/05/15/private-colleges-and-universities-increase-tuition-discounting-again-2016-17