Research & Publications

Research

AACRAO's publication and research initiatives seek to serve the ongoing needs of our membership and contribute to a better understanding of current and leading practice. In carrying out this research, we hope to leverage the expertise of AACRAO members, staff, and partners.

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Online Bookstore

SEM Core Concepts: Leading Toward Learner Success and Campus Enrollment Health ^NEW

Informed by more than 50 years of research and practice in the field of strategic enrollment management (SEM), supported by the non-profit, membership-based organization of the American Association of Collegiate Registrars and Admissions Officers (AACRAO) and AACRAO Consulting, this book outlines definitions, principles, building blocks, frameworks, processes, steps, and options that colleges and universities can use as tools to build campus-specific enrollment best practices. Taken together, these tools form the core concepts of SEM, which will guide the creation of a myriad of tailormade SEM results for individual learner success and individual campuses' enrollment health.

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Quarterly Journals

College & University Journal

C&U 100:1 Winter 2025

Featured Content

Feeling Overwhelmed: First-Generation College Students’ Experiences with Social Capital and Community Cultural Wealth During the College Search Process

Impact of Faculty and Curriculum on Online Doctoral Integration: A Quantitative Perspective

Interview with James Kvaal

Interview with Eric Hoover

Vol. 12, Issue 4 January 2024

Featured Content

Data-Driven Methodology to Identify Untapped Student Populations for Marketing, Recruitment, or Program Expansion

Application of Leadership Challenge principles to Strategic Enrollment Management: Five Practices of Exemplary Leadership

The Impacts of Financial Aid on Student Success at Model College

Embedding Strategic Enrollment Management into Mission Fulfillment: A Comprehensive Guide for Community College Presidents

Predicting Enrollment Melt Among Community College Applicants

Transforming Student Success: A Strategic Approach at Syracuse University

Review of: A Comprehensive Guide to Graduate Enrollment Management

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