The use of Strategic Enrollment Management, or SEM, is increasing as colleges and universities search for effective responses to today’s enrollment and financial challenges. Reaching enrollment goals extends beyond merely increasing the number of enrolled students. Institutions must determine their optimum enrollment based on mission and their strategic plan, and work to meet the varied needs of students across multiple demographics, by setting and working toward specific enrollment goals for both current and prospective students. Additionally, implementing SEM on campus involves promoting buy-in in order to help the campus community to understand, embrace and support these goals.
Are you attending the AACRAO SEM Conference in Los Angeles? Make the most of your Conference experience by reviewing your institution's plan with a seasoned professional. Whether you are working on a draft of a new plan, or want a fresh perspective on your latest revision, we encourage you to take advantage of this complimentary service.
For more information or to schedule a review of your institution’s plan, please contact AACRAO Consulting at consulting@aacrao.org or 202-355-1056. For SEM Conference registration or hotel information, please visit http://www.aacrao.org/professional-development/meetings/current-meetings/2014-aacrao-sem-conference.