In 2021, Anita acquired the new role of AACRAO’s Director of Corporate Partnerships managing key relationships with corporate partners to advance AACRAO’s overall mission and strategic growth plan.Before joining AACRAO, Anita led a 20-year career as a sales and marketing professional in the hospitality industry working for Hilton Hotels Corporation, Discover Puerto Rico and Visit Baltimore. Her primary responsibilities focused on customers from the specialty and diverse markets generating revenue and developing strategic marketing plans to optimize business opportunities.Anita also spent 6 years in the non-profit world working for ALPFA (Association of Latino Professionals for America) as the VP of Corporate Development. It’s there that she developed two new initiatives for the organization serving the specific needs of members with ALPFA Veterans and ALPFA LGTB. In her time with ALPFA, Anita worked directly with C-suite executives from Fortune 1000 companies to build, maintain and enhance corporate partnerships while leading 43 professional ALPFA chapters nationwide on local fundraising efforts and sales strategies.She has held many leadership roles with volunteer organizations such as the Network of Latino Meeting Professionals and Meeting Professionals International. Anita holds a Bachelor of Science degree in Early Childhood Education from West Virginia University and enjoys traveling and spending time with her husband and two children in Northern Virginia.