TY - JOUR AB - Influencing student enrollment behavior is an ongoing process. Institutions continually try to predict student college choice while at the same time trying to influence that choice. This article describes the enrollment goals for the incoming freshman class at the University of Oregon, and how a limited institutional financial aid budget was used to address both merit and need-based financial aid. AU - Jim Brooks and Jen Parker CY - Washington, DC DA - EP - IS - 1 J1 - Strategic Enrollment Management Quarterly J2 - SEMQ JA - SEM Quarterly JF - Strategic Enrollment Management Quarterly JO - Strategic Enrollment Management Quarterly L1 - LA - EN SP - T1 - Prioritizing Scholarships to Improve Student Access and Grow Campus Diversity UR - prioritizing-scholarships-to-improve-student-access-and-grow-campus-diversity VL - Y1 - 2023/4/23 Y2 - 2024/11/22 ER -